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15 WhatsApp Promotional Messages that convert like magic

by with No Comment Social Media MarketingWhatsApp Marketing

Would you like to improve the ROI of your promotions? Here’s how WhatsApp promotional messages can help you! We have listed the 15 best WhatsApp promotional message templates to increase your sales.

WhatsApp is currently a leading business communication platform. In addition to a superior communication platform, WhatsApp & WhatsApp Business is also an excellent marketing tool that can promote your business to excellent heights. In this article, let’s briefly look at WhatsApp Promotional Messages and showcase 15 must-have templates that can help your business marketing strategies.

What are WhatsApp promotional messages?

Since over 2 billion people use WhatsApp, the platform has become a powerful marketing tool for businesses to reach people across the globe. Any message that businesses use to promote their business through WhatsApp or WhatsApp Business can be defined as a WhatsApp promotional message. This can include deal/offer notifications, product announcements, the latest updates, new events, etc. Since WhatsApp has a 97% message open rate, WhatsApp promotional messages are more effective than other forms of promotions. This is one of the main reasons why many global leaders have started marketing via WhatsApp.

Can you send promotional messages through WhatsApp?

WhatsApp does not allow businesses to send direct marketing messages or newsletters to attract customer attention. Since September 2021, however, WhatsApp Business will enable businesses to send product/service promotion messages & deals to their customers in the form of template messages. These template messages (or business-initiated messages) must be pre-approved by WhatsApp to ensure that they adhere to their business & commerce policies.

One of the best ways to send promotional messages via WhatsApp is through groups or broadcast lists. A business owner can create separate groups for each customer segment and send targeted messages to attract their attention. One can also create a customized broadcast list with relevant customers to send personalized promotional notifications in bulk.

Read more: How to send WhatsApp Broadcast: A guide for 2022

15 Creative WhatsApp Promotional Message Templates That Convert Very Well

Let’s look at 15 creative WhatsApp template messages that can yield more conversions for your business. You can simply copy & paste these messages to start increasing your revenues.

For the launch of a new product

To grow your business, you need to make sure that your customers are appraised of all new products and services that you are launching. This template allows you to maximize the reach of your new product and get it in front of interested customers. Click on the icon near each template message to copy it to your clipboard.

Template:

Hi <Customer>, did you know that we’ve just launched our latest product (product name)? Since we feel that it would be the perfect fit for you, we’re giving a 20% discount just for you. The offer is only for a limited period of time, so don’t delay, go to <your business link> to view & purchase!

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An upcoming sale

This template allows you to let your customers know about a new sale to stay ahead of the curve.

Template:

Get ready for your 2022 Diwali clearance sale. Up to 70% off on major brands. The sale starts on <date>, mark your calendars now!

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For promoting trending products

By letting your customers know about products that are currently trending on social platforms, your business can tempt interested customers to make a purchase.

Template:

Did you know that our <product name> has been the talk of the town? Don’t miss out on <product> that trending in <social platform>, click here to purchase now – <link>

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Time-sensitive offers and coupon codes

Remind your customers about time-sensitive offers/deals and encourage them to make a purchase on time to enjoy the deal.

Template:

Dear customer, your coupons are expiring in two days. Take advantage now & get 50% off on your next purchase!

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New designs & stock update

To grow your revenue, it is important to notify your existing customers about new designs to gain their attention. Sometimes, a simple ‘back-in-stock’ notification can work wonders for your sales figures.

Template:

Hi, the <product> that you were looking for is back in stock now. To avoid a last-minute rush, make sure to place an order now – <link>

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Seasonal and holiday offers

Take advantage of the holiday season by informing your customers about new offers that they are most likely to make a purchase on.

Template:

Hi! Wish you a happy <holiday/season>. To celebrate this holiday season, we’re offering 30% off on everything at <business link>. Get your order now!

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Challenges

Conducting exciting games/challenges can increase the bond you have with your customers and encourage them to make a purchase.

Template:

Did you know about our latest challenge – <game/challenge>? For a chance to win a <VIP pass/discount/free product>, participate by <posting a picture, sending your latest bill, filling out this survey, answering these questions> at <link>

Abandoned Cart Recovery

Promotional offers can also be sent to customers who’ve abandoned their carts while shopping. This can nudge them into completing the sale.

Template:

Oh no! It seems that you’ve not completed your purchase yet. Complete the purchase within <hours> and get 20% off for all the items in your cart.

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Suggested read: WhatsApp Cart Recovery Tips You Can Use Now!

Upselling

Upselling is the process of nudging existing subscribers/customers to choose a higher-tier service or product. By using this template to upsell your existing customer base, you can drastically lower your acquisition cost.

Template:

Hi! It’s time to renew your subscription. You can choose to renew your current plan or upgrade to <plan name> and enjoy exclusive benefits.

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Loyalty Rewards

Loyalty points can be used as a powerful tool to attract more customers and increase revenues. The loyalty rewards template allows you to send these messages to existing customers to build their loyalty and generate more sales.

Template:

Hi <Customer>, we have added <Number> Loyalty Rewards points to your account. Redeem them by clicking here! <link>

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Upcoming Event

Inform your customers about the upcoming offline & online events that your company will be conducting. This can help drive traffic to your website and encourage more people to check out your offerings.

Template:

Hi <Customer>, you’re invited to join our <event/event name> on <date range>. Visit our <site/shop> during the event to <learn about new products/get exciting rewards/offers>.

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How to write effective WhatsApp promotional messages

To ensure that your WhatsApp promotional message is successful, it is important to make the most of the opportunity by writing messages that are appealing to your customer base. The following points will help you increase the effectiveness of your WhatsApp promotional messages:

Make it short and concise

A short, concise and directed message can encourage customers to engage with the message and eventually purchase the product. So, it’s critical to not create long, disjointed and complex messages. Rather, you can create a succinct message that talks about your products & services in a few sentences.

Use persuasive words and phrases

It’s also critical that your messages use persuasive language that is easy to understand and act upon. If your message is perceived as a sales pitch, it might not pass WhatsApp’s internal review. This can also discourage customers as they might perceive it as Spam Messages. On the other hand, aggressive or confusing messages can irritate customers & also end up discouraging them from making a purchase.

Suggested read: 27 Best WhatsApp Business Greeting Messages (Copy Now!)

Be specific about what people get for their money

Today’s customers value honesty and transparency. Therefore, it is important to outline the specific value propositions in your message to target customers who are genuinely interested. If your company sends vague promotional messages, it will not only risk losing customers but also alienate your existing customer base.

Offer guarantees and credibility

Your brand reputation hinges on the fact that your customers can trust what you say and can make informed decisions. Your company’s credibility can either help them grow your business or can harm it when they lose trust. So, make sure to communicate your credibility in your WhatsApp promotional message to build trust and encourage customer confidence.

Use ChatPro for your marketing campaigns on WhatsApp

Now that you’ve understood the benefits of WhatsApp promotional messages, you might be looking forward to using them in your existing WhatsApp marketing strategy. While creating promotional templates might seem like a walk in the park, there are some minor roadblocks especially when it comes to getting the WhatsApp template message approved. This process can be made simple by partnering with ChatPro, an experienced WhatsApp Business Service Provider. ChatPro’s WhatsApp Business Solution offers native integrations with e-commerce platforms like Shopify, Zoho and Woocommerce. Check out our other integrations here. We also offer industry-specific WhatsApp chatbots and excellent WhatsApp broadcasting solutions.

SMM

Social Media Marketing

by with No Comment Social Media Marketing

Social media marketing

It is to take advantage of the benefit of the social network to realize some of the marketing goals such as promotion slot online and establishing a relationship with customers etc.

Marketing

Marketing is a way of communication between a business and potential customers for presentation and promoting values of a certain product or services. The main goal of marketing is to sell.

Social media marketing is used to present business through social media and use this as a way to communicate a message to potential customers. Social media refers to different websites that allow interaction among users and the exchange of information through a variety of channels. Content can come in the form of blog articles, presentation, videos, e-books etc

Below are some of the most important websites

  • Facebook-
  • It is seen as the most popular social network and also a network with the largest amount of potential customers. Facebook pages are for celebrities, businesses and institutions. A page can have several administrators/managers. Facebook groups are for users who share the same interests. It is also for college students etc. it can be closed/open or secret.
  • LinkedIn:
  • LinkedIn is regarded as the largest business professional network. It allows sharing of posts and profiles.
  • Twitter:
  • It is differentiated by its microblogging from sending short messages called tweets. It uses hashtags.
  • YouTube, Vimeo:
  • These websites host video files. Videos can be promotional, instructional or you can start a video blog. You can promote a video by sharing the link on other social channels.
  • Google+:
  • It uses Google+ profiles for individuals, Google+ pages are for companies and institutions. Google has ceased to have Google+
  • Pinterest, Instagram, Flickr:
  • these 3 websites are visual-content sharing platform. It allows images and short videos for online stores, decorators, clothes manufacturers etc.
  • Foursquare, Yelp:
  • Most times, tourists make use of these social networks for reviews on places visited.

Blogging is a form of social marketing which uses blogs to create and publish content while establishing a relationship with the readers. Blogging is an interactive form of publishing content on the web. The act dates back to 1990s till around 2000s. It comes from the word “weblog” and publishes content which is useful, practical and engaging.

WordPress is the most popular blogging platform. Others are Tumblr, Blogger. For a successful blogging activity, choose a suitable design, be consistent, interact with the readers. And also analyse your performance.

Tips in using social media for marketing include

  • Customization: you need a profile image, description of the business, cover image, business urls, and lastly your business location.
  • Social Media Optimization: it entails that if a visitor inputs your business name on a search engine, it should be easy to find within seconds.
  • Follow social media guidelines: guidelines on text and URL in the cover photo, conditions when organizing online process .And  then limitations should be adhered to strictly to avoid a ban.
  • Evaluation: It requires monitoring and analysis to evaluate your performance and determine if results are satisfactory. If results are not satisfactory, the approach and methods should be changed.

When you intend to use social media for promotion, there are 2 major divisions in social media. This is the paid and free adverts.

Paid adverts allow direct promotion with paid ads. It also can track conversion and flow of a paid campaign. A free version, on the other hand, allows you to create and manage a social account . For instance online promotion through a social media account.

Tools for managing Social Media.

  • Tools for planning include Google calendar, post planner.
  • For managing your social channel- Hootsuite, Tweetdeck
  • For monitoring- Google Alerts, Google Analytics and Social Insights.
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Source by Olaniyan Taibat

SMM

Social Media Marketing

by with No Comment Social Media Marketing

Marketing is a way of communication between a business and potential customers for the presentation and promoting the values of a certain product or service. The main goal of marketing is to sell. Social media marketing is to take advantage of the benefit of the social network to realize some of the marketing goals such as promotion and establishing a relationship with customers etc.

Social media marketing is used to present business through social media and use this as a way to communicate a message to potential customers. Social media refers to different websites that allow interaction among users and the exchange of information through a variety of channels. Content can come in the form of blog articles, presentations, videos, e-books etc

Below are some of the most important websites

  • Facebook

  • it is seen as the most popular social network and also a network with the largest amount of potential customers. Facebook pages are for celebrities, businesses and institutions. A page can have several administrators/managers. Facebook groups are for users who share the same interests. It is also for college students etc. it can be closed/open or secret.

  • LinkedIn:

  • LinkedIn is regarded as the largest business professional network. It allows sharing of posts and profiles.

  • Twitter:

  • it is differentiated by its microblogging from sending short messages called tweets. It uses hashtags.

  • YouTube, Vimeo:

  • these websites host video files. Videos can be promotional, instructional or you can start a video blog. You can promote a video by sharing the link on other social channels.

  • Google+:

  • It uses Google+ profiles for individuals, Google+ pages are for companies and institutions. Google has ceased to have Google+

  • Pinterest, Instagram, Flickr:

  • these 3 websites are visual-content sharing platform. It allows images and short videos for online stores, decorators, clothes manufacturers etc.

  • Foursquare, Yelp:

  • Most times, tourists make use of these social networks for reviews on places visited.

Blogging is a form of social marketing which uses blogs to create and publish content while establishing a relationship with the readers. Blogging is an interactive form of publishing content on the web. The act dates back to 1990s till around 2000s. It comes from the word “weblog” and publishes content which is useful, practical and engaging.

WordPress is the most popular blogging platform. Others are Tumblr, Blogger. For a successful blogging activity, choose a suitable design, be consistent, interact with the readers and analyse your performance.

Tips in using social media for marketing include

  • Customization: you need a profile image, description of the business, cover image, business urls, and lastly your business location.
  • Social Media Optimization: it entails that if a visitor inputs your business name on a search engine, it should be easy to find within seconds.
  • Follow social media guidelines: guidelines on text and URL in the cover photo, conditions when organizing online process and limitations should be adhered to strictly to avoid a ban.
  • Evaluation: It requires monitoring and analysis to evaluate your performance and determine if results are satisfactory. If results are not satisfactory, the approach and methods should be changed.

When you intend to use social media for promotion, there are 2 major divisions of promotion for social media. This is the paid and free adverts.

Paid adverts allow direct promotion with paid ads. It also can track conversion and flow of a paid campaign. A free version, on the other hand, allows you to create and manage a social account and online promotion through a social media account.

Tools for managing Social Media.

  • Tools for planning include Google calendar, post planner.
  • For managing your social channel- Hootsuite, Tweetdeck
  • For monitoring- Google Alerts, Google Analytics and Social Insights